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Google’s ‘Don’t Be Evil’ Mantra is ‘Bullshit,’ Adobe Is Lazy: Apple’s Steve Jobs


This is an amazing article on Wired with Steve Jobs opening up in public about going after Google and Adobe. 

After a big public announcement of the sort Apple had this week for the iPad CEO Steve Jobs often takes time in the day or two afterwards to have a Town Hall at One Infinite Loop, making himself available for questions from employees bold enough to stand up and take one right between the eyes.

This time, the big topics included Google and Adobe — no surprises there. Google recently unveiled its own Android-powered handset, the Nexus One, whose release Jan. 5 prompted Jobs to perhaps over-react by announcing on the same day that the iTunes store had served up three billion apps and that “… we see no signs of the competition catching up any time soon.” Apple’s billionth iPhone app download was greeted with great fanfare, but the two billionth not so much, so it felt a tad like Jobs was feeling some heat.

And the absence of Adobe Flash support on the iPhone for three years and counting, and now on the iPad, is either celebrated by users as a poke in the eye of one of the web’s most dextrous tools, or the most over-rated and overused crutch for decent design.

Jobs, characteristically, did not mince words as he spoke to the assembled, according to a person who was there who could not be named because this person is not authorized by Apple to speak with the press.

On Google: We did not enter the search business, Jobs said. They entered the phone business. Make no mistake they want to kill the iPhone. We won’t let them, he says. Someone else asks something on a different topic, but there’s no getting Jobs off this rant. I want to go back to that other question first and say one more thing, he says. This don’t be evil mantra: “It’s bullshit.” Audience roars.

You know I miss the days when Apple (as in Steve) went after Microsoft and IBM with a vengeance.  That battle didn't turn out too well for him, but it was fun to watch. It would be fun to see Apple and Google go at it. 

The real battleground is the iPhone and Android phones. One one side you have a slick closed platform (iPhone) that is a single piece of hardware controlled by Apple. On the other side you have an open platform (Google's Android) that can run an infinite number of mobile devices that are not controlled by Google. The history of the PC vs. Mac wars showed us that an open platform (as in able to be installed on any non-apple device) wins over a closed platform controlled by one company. It will be interested to see what happens this time around. 
 
About Adobe: They are lazy, Jobs says. They have all this potential to do interesting things but they just refuse to do it. They don’t do anything with the approaches that Apple is taking, like Carbon. Apple does not support Flash because it is so buggy, he says. Whenever a Mac crashes more often than not it’s because of Flash. No one will be using Flash, he says. The world is moving to HTML5.

While I would heartily agree with Steve that HTML5 is the future the world is moving away from Flash, I don't think he should start rocking the boat too much because if Adobe really wanted to stick it to Apple they could stop releasing Photoshop on the Mac and just release it for Windows and Linux.  If this would happen, you probably see a large portion of the creative and educational markets move away from Apple. This is a hammer that Adobe has always had over Apple but used it because it didn't make financial sense to them. 
 

The world, of course, includes Google, which last week in a somewhat more modest development bypassed Apple’s iPhone app blockade by unveiling an html5 version of Google Voice, which takes full advantage of mobile Safari on the iPhone. Wired.com found it to be an impressive variation of the app Apple has neither approved nor officially rejected.

And it is, of course, in keeping with Google’s stated view (Android app marketplace notwithstanding) that the future is really in web-based applications and not in mobile apps at all. Web-based applications of the sort html5 makes much more viable.

So, great work rallying the troops, Steve — but be careful what you wish for.

via. http://www.wired.com/epicenter/2010/01/googles-dont-be-evil-mantra-is-bullshit-adobe-is-lazy-apples-steve-jobs/#ixzz0eAH4tDef

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